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An advertisement in Screen International is read on average by 34,7301 industry professionals every week, making it the best choice for influencing the global film industry.
Reaching readers wherever they are
The film business is highly mobile so Screen invests heavily to ensure the magazine is distributed at key markets, festivals and industry events – wherever film professionals are at work.
Events are an integral part of the industry’s business calendar. With an extra 60,000 copies distributed every year, the additional readership delivered gives your advertising enormous added value.
Some of the events covered editorially and at which copies are distributed include Cannes, Berlin, Toronto, Venice, AFM, San Sebastian, Sundance, MIP, Entertainment Expo Hong Kong, Pusan, Cine Expo and Rotterdam, to highlight a few.
Effective influence over a powerful, active audience
Screen is not a general entertainment title. It is dedicated to the business of film. Its influence is not wasted. Its editorial policy ensures its readership is powerful and relevant – an essential target for your advertising.
A quality readership1
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| The Pacific Rim (including Asia) |
805 |
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| Rest of the World (including C & S America, Africa, Middle East, Australia & NZ) |
840 |
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Screen offers a high quality audience - affluent, influential, tasteful and highly mobile. On average, Screen readers take over 330,000 flights and book more than 575,000 hotel rooms per year2.
This readership is actively involved in the following areas of purchase2.
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| Post Production Services |
25% |
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| Financial Consultancy |
15% |
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An audience with a close relationship to Screen:
Screen’s readers’ keen interest in its content and their preference for Screen over other sources is clearly shown by the time they spend reading the magazine:18% more time is spent reading Screen than its nearest rival — an average of 41 minutes per week2. This attention of audience gives the best possible opportunity for your advertising to create its effect.
Whichever way you look at it, Screen is the preferred choice for the global film business2
Screen is the...
Screen's Readers by Job Function3
Screen's Readers by Company Activity2
1 Audit Bureau of Circulations (July 2003-June 2004) and Screen International Reader Survey - Market Management (August 2004)
2 Screen International Reader Survey - Market Management (August 2004)
3 Screen International Production & Brand Evaluation — Fusion Communications (August 2004)
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